When women succeed, we all prosper

We created The Prosperity Project™ to stop COVID-19 from setting back Canadian women – all of us, from any background – from the progress we’ve made. Join us in this important mission.

Three women talking

We are The Prosperity Project™

Economic insecurity, increased caretaking responsibilities, and domestic violence are just a few examples of how women and young girls are disproportionately impacted by the COVID-19 pandemic. The Prosperity Project™ (TPP), led by Pamela Jeffery alongside over 60 female leaders across Canada, is a new not-for-profit organization working to mitigate these impacts and ensure women are supported through this crisis.

Why now?

If we are not proactive, COVID-19 can undo the progress Canada has made towards gender equality. Safeguarding the social and economic health and recovery of Canada means we must focus on the success and well-being of women.

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Okay, but how?

We’ve developed 5 initiatives to move us forward

Match professionals in the private sector with non-profit organizations

Match professionals in the private sector with non-profit organizations

Helping NPOs reimagine their business and funding strategies in light of the challenges faced under our “new normal” – for the short, medium and long-term.

If you're interested in participating in this initiative, please send your contact information to matching@canadianprosperityproject.ca.

Undertake and publish a national long-term prosperity study

Undertake and publish a national long-term prosperity study

Gain a better understanding of the factors affecting women’s prosperity and find practical solutions to influence change at a national level.

If you're interested in participating in this study, please send your contact information to study@canadianprosperityproject.ca.

Conduct and publish annual data tracking

Conduct and publish annual data tracking

Inclusive research on women in executive roles in FP500 organizations to increase transparency, accountability, and inform policies and best practices around gender equality and succession planning.

Tracking Women’s Spending Power

Tracking Women’s Spending Power

The Prosperity Project™ Household Spending Index is our new creation, measuring the month to month variation in economic activity as indicated by a panel of diverse women from across Canada in all social economic categories, representative of Canada’s population. Women make or influence 70-80% of household purchases and we wanted to ensure their economic power is tracked and amplified.

Friends of The Prosperity Project

Friends of The Prosperity Project

We invite you to join our Visionaries as a Friend of The Prosperity Project. Friends will play an important role in helping us grow, connecting Canadians from coast to coast in order to protect and improve women’s and girls’ economic security and prosperity in the Covid-19 pre-recover, recover and post-recovery periods.

If you're interested in joining us as a Friend, please send your contact information to friends@canadianprosperityproject.ca.

Hey students, want to make a difference?

We’re looking for summer students to volunteer and help support the work we are doing. Interested? Then send us your resumé

Apply now

jobs@canadianprosperityproject.ca